Vivek Bharadwaj is Chief Information Officer at Happy Socks, a Swedish fashion retail brand, leading a unique portfolio spanning technology, digital, data and growth marketing. He’s pioneering agentic AI automation, delivering hundreds of thousands of euros in savings through intelligent agents for ecommerce, marketing and customer service. His 18 year career journey spans four continents: After starting in India, he moved to Australia for his MBA and built his career in data science and technical leadership there. He co-founded a venture backed AI startup in Sydney in 2020, then went on to become Division Vice President at Hudson’s Bay in Canada, where he uniquely led both data science teams and marketing optimization. While in Canada he also established an India based engineering hub for the company called “Gigafactory”.

Now in New York as the Global CIO for Happy Socks, Vivek brings a unique global perspective from Australian startups, Canadian and US enterprises as well as Indian and Australian engineering and leadership teams.. As both a former startup founder and current industry leader, Vivek understands the full spectrum from scrappy startup innovation to enterprise scale transformation. He brings a rare perspective that spans across commercial and technical, from building cloud data foundations to optimizing marketing spend through incrementality testing, understanding how technology and growth must work together. He’s particularly passionate about the future of digital and AI led transformation through agentic AI, not as a buzzword but practical steps organizations take in agentic AI to solve real business problems today.